All good things must come to an end
All good things must come to an end.
We are very sad to announce that Drops Cycling – currently racing as Lifeplus Wahoo - Britain’s most successful and longest running UCI women’s team, will close.
Despite securing a full stable of premium product partners for 2025, we have been unable to sell the naming rights for a figure commensurate with the budget required for a UCI Pro Team Licence application.
Our aim has always been to progress to Pro Team level and ultimately become a World Tour team. With uncertainty surrounding the viability of the project at Continental level, we no longer have the appetite to struggle to deliver our professional vision on a minimum budget at this largely unregulated level.
With the ever-rising cost of racing, loss of sponsor bonus income without TDFF participation, the recent bike thefts and an ongoing non-title partnership dispute due to unpaid instalments we have sadly raced our last race.
It’s been a true rollercoaster ride since our humble beginnings in 2016 and it’s been a pleasure to #ColourTheRoad with you.
Thanks especially go out to both Lifeplus and Wahoo and MAAP in particular, who’s support over the recent past has been so invaluable.